Belief in Astrology by Country: 2026 Data & Comparison
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Belief in Astrology by Country

Belief in Astrology by Country: 2026 Data & Comparison

How many people actually believe in astrology varies widely from one country to the next — and so does the way researchers measure it. This page compares headline belief figures across major markets, drawn entirely from named national primary sources, and it shows the exact question each survey asked so the numbers can be read fairly.

How many people believe in astrology, by country

The table below sets out the most authoritative available figure for each country. Because survey questions differ — believing “in astrology”, reading a horoscope, or thinking the stars influence personality are three different things — the figures are indicative and should not be treated as perfectly like-for-like. The exact wording and year are shown for each.

CountryFigureWhat was askedYearSource
Germany53% Believe there is a connection (large or small) between star sign and personality 2021YouGov / Statista
France41% Believe in astrology (read horoscope / calculate birth chart) 2022IFOP
Italy~38–40% Believe the stars influence people’s character (~30% “believe in astrology”) 1998Doxa [dated — see note]
Spain~35% Young people saying there “may be something true” in horoscopes/astrology 2010FECYT [youth sample — see note]
Argentina33% Believe in astrology 2019Segunda Encuesta Nacional de Creencias (CONICET)
United States27% Believe in astrology (Gallup: ~25%) 2025Pew Research Center; Gallup
United Kingdom~25% Believe in astrology Campion [estimate — see note]
European Union (27)~26% Rate astrology as “very scientific” (7% said the same of “horoscopes”) 2005Eurobarometer
How to read this table. The headline numbers are not measuring identical things. Germany’s 53% reflects a softer question (a “connection” to personality), which typically returns higher figures than asking outright whether someone “believes in astrology.” France’s 41% and the US’s 27% are closer to direct belief measures. The EU figure is a perception-of-science question, not a belief question. Where a figure is dated or drawn from a youth sample, it is flagged — treat those as directional until refreshed against a current national poll.

The clearest trend: belief is rising, especially among the young

Where long-running national data exists, the direction of travel is consistent. In France, IFOP’s tracking shows belief in astrology climbing from 28% in 2000 to 32% in 2010 to 41% in 2022, with belief in witchcraft rising from 18% in 1981 to 28% — and reaching 69% among 18–24-year-olds (IFOP). In the US, by contrast, general belief has held flat at around a quarter for over a decade, but it is heavily concentrated in the young: 43% of US women aged 18–29 believe in astrology, against 30% of women 50 and over (Pew Research Center, 2025).

Across countries, the same demographic pattern recurs: women believe more than men, belief is higher among younger adults, and — contrary to a common assumption — it is not confined to those with less education.

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Europe in context

The one genuinely cross-national dataset, Eurobarometer’s science survey, used a split-sample experiment in which half of respondents were asked how scientific “astrology” is and half about “horoscopes.” About 26% of Europeans rated astrology “very scientific” versus only 7% for horoscopes — a gap researchers attribute partly to confusion between astrology and astronomy (Eurobarometer, 2005). It is now dated, which is precisely why the national figures above matter: France (IFOP), Germany (YouGov/Statista) and Italy (Eurispes, which estimates 10–11 million Italians a year consult astrologers or fortune-tellers) offer far more current national readings.

Brazil and Latin America

Brazil is one of the largest astrology and tarot markets in the world — Brazilians searched for “horóscopo” 27 million times and “signos” 18 million times in under two years (SEMrush) — but it currently lacks a large, rigorous national survey measuring belief in astrology. The only available figures come from commercial surveys (a Peoplestrology study reported that 47% of Gen Z and 40% of millennials “believe fully” in astrology) and should be treated as directional. For the Spanish-speaking region, Argentina by contrast offers a solid national figure (33%, CONICET, 2019).

A note on method and sources

Every figure on this page comes from a named survey or research institute, with the year and question shown. We do not aggregate unsourced numbers, and we do not present a “scientific status” question as if it were a belief question. Where the strongest available figure is dated or narrow, we say so rather than round it into a headline. This page is reviewed twice a year and updated as new national surveys are published.

About this data

Produced by the editorial team at TarotCards.io, home to free tarot readings and astrology guides. Every figure is drawn from a named primary source, listed below, and the page is reviewed twice a year.

Sources & references

  1. Pew Research Center — astrology belief in the US (2025); “New Age beliefs” (2018)
  2. Gallup — “Paranormal Phenomena Met With Skepticism in U.S.” (2025)
  3. IFOP — “Les Français et les parasciences” / “Les Français et la superstition” (France; astrology and trend data)
  4. YouGov / Statista — belief in horoscopes and star signs (Germany)
  5. Doxa — “Astrologia e oroscopi, chiromanzia e cartomanzia” (Italy); Eurispes — Rapporto Italia (consultation figures)
  6. FECYT — Percepción Social de la Ciencia y la Tecnología (Spain)
  7. Segunda Encuesta Nacional sobre Creencias y Actitudes Religiosas (CONICET, Argentina, 2019)
  8. SEMrush — search volume for “horóscopo” / “signos” in Brazil
  9. European Commission — Special Eurobarometer 224/225, “Europeans, Science and Technology” (2005)
  10. Nicholas Campion — astrology belief in the US, UK and France

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