Crystal Healing Statistics in the US: 2026 Belief Data
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Crystal Healing Statistics in the US

Crystal Healing Statistics in the US: 2026 Belief Data

42%

of US adults believe spiritual energy can be located in physical objects such as crystals or mountains.

Pew Research Center

Crystals have become one of the most visible symbols of modern American wellness — sold in boutiques, worn as jewellery and central to a huge social-media culture. Belief in the “spiritual energy” behind them is remarkably widespread: more than four in ten US adults think such energy can reside in physical objects like crystals. This guide compiles the verified US statistics from Pew and Gallup.

US crystal healing statistics at a glance

  • 42% of US adults believe spiritual energy can be located in physical objects such as crystals or mountains. (Pew Research Center)
  • This is one of the most widely held New Age beliefs, part of the 62% who hold at least one. (Pew)
  • 70% of women hold at least one New Age belief, vs 55% of men — belief in spiritual energy skews female. (Pew)
  • 48% of Americans believe in psychic or spiritual healing — the most widely held paranormal belief. (Gallup, 2025)
  • Crystals are a fast-growing part of the wellness market, though published market-size estimates vary too widely to state a reliable figure. (market research)
  • There is no scientific evidence that crystals have healing or energetic properties. (scientific consensus)

How many Americans believe in crystal healing?

The clearest measure comes from Pew, which found that 42% of US adults believe spiritual energy can be located in physical objects such as crystals or mountains — the belief that underpins crystal healing (Pew). That makes it one of the most widely held of the New Age beliefs Pew tracks, alongside belief in psychics (41%); overall, 62% of Americans hold at least one New Age belief.

Who believes?

As with almost all alternative spirituality, belief skews female: 70% of women hold at least one New Age belief compared with 55% of men, and belief in spiritual energy follows the same pattern (Pew). Belief in psychic or spiritual healing more broadly is held by 48% of Americans — the single most widely believed paranormal phenomenon in Gallup’s 2025 survey (Gallup, 2025).

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How big is the crystal market?

Crystals are clearly a growing commercial category within the multi-trillion-dollar global wellness economy, boosted by social media and celebrity endorsement. However, published estimates of the “crystal healing market” from commercial research firms differ by more than tenfold — from tens of millions to several billion dollars — depending on how the category is defined, so no single reliable figure can be quoted. What is well evidenced is the belief data above.

Does crystal healing work?

There is no scientific evidence that crystals hold energy or heal ailments. Researchers attribute reported effects to the placebo effect and the power of suggestion — studies have found people report similar sensations when handling fake crystals as when handling real ones. Any benefit is generally understood as psychological rather than a property of the stones themselves.

Frequently asked questions

What percentage of Americans believe in crystal healing?

About 42% believe spiritual energy can reside in objects such as crystals — the belief behind crystal healing (Pew).

Who is most likely to believe in crystals?

Women: 70% hold at least one New Age belief versus 55% of men, and belief in spiritual energy follows the same pattern (Pew).

Is there any science behind crystal healing?

No. There is no scientific evidence crystals have healing properties; reported effects are attributed to the placebo effect (scientific consensus).

About this data

Produced by the editorial team at TarotCards.io, home to free tarot readings and astrology guides. Every figure is drawn from a named primary source, listed below, and the page is reviewed twice a year.

Sources & references

  1. Pew Research Center — “New Age beliefs common among both religious and nonreligious Americans” (spiritual energy in objects, 42%)
  2. Gallup — “Paranormal Phenomena Met With Skepticism in U.S.” (psychic/spiritual healing, 2025)

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